How to seize the opportunities of innovation
As frustrations build around traditional ticketing infrastructure and the cracks in the system become more and more apparent, independent artists are embracing Web3 technology and the power of decentralization to take control of their careers and share their work with the world. Gone are the days of being at the mercy of centralized platforms with restrictive policies and the potential for censorship, with all their inabilities to keep up with the pace of modern creative workflows. With decentralized platforms, artists can share their content directly with their audience and retain control over their own creations while still growing the reach and impact of their work.
A recent survey found that over half of independent artists are currently using or considering using decentralized platforms to share their work. These platforms offer a number of benefits for artists, including the ability to build stronger connections with their fans and increase their revenue streams.
Decentralized platforms allow artists to share their work directly with their audience without fear of interference or censorship. This can provide independent artists with greater freedom and flexibility in how they share their work, and can help to foster stronger connections with their fans.
In fact, a recent study found that artists who used decentralized platforms to share their work reported an average increase of 20% in engagement levels and a 15% increase in the loyalty of their fan base.
One platform that is gaining popularity among independent artists is GET Protocol. GET Protocol is a decentralized ticketing solution that allows artists to sell tickets directly to their fans without intermediaries. This not only gives artists more control over their ticket sales, but also allows them to retain a larger share of the revenue generated from their events.
GET Protocol offers a number of benefits for independent artists. By using its tooling for ticket sales, artists can sell tickets directly to their fans without intermediaries, retaining a larger share of the revenue from their events. In addition, GET Protocol uses blockchain technology to provide a secure and transparent ticketing process, ensuring that tickets cannot be counterfeited or scalped. The product suite is designed from the ground up to facilitate NFT collectibles, fan engagement and incentive programs to keep audiences and fanbases engaged. And with a fully operational event financing module, GET Protocol is positioned to help independent artists flourish in breaking free from industry standards and carving their own path.
The use of decentralized platforms also has the potential to provide independent artists with more financial freedom. With traditional platforms, creators are often at the mercy of the platform's policies and may not have access to all of the revenue generated from their content. On a decentralized platform, artists can set their own terms for how their content is distributed and can potentially retain a larger share of the revenue generated from their work. The same survey mentioned above found that artists who used decentralized platforms reported an average increase of 30% in revenue compared to those using centralized platforms.
In short, the adoption of Web3 technology and the use of decentralized platforms is a game-changer for independent artists. An easy way to get started is in NFT ticketing with GET Protocol, offering a secure and transparent solution, allowing artists of any size to retain a larger share of the revenue from their events. These platforms provide a new avenue for artists to share their work and build their careers without fear of censorship or interference. So why not join the decentralized revolution and take control? Feel free to reach out for more information about the solution and to find out how the platform has helped other artists expand their reach!
Since 2016 we have been building ticketing infrastructure powered by the latest technology to upgrade the experience for all in the ticketing chain.
Ticketing companies of all sizes use our infrastructure to get clearer insights, generate greater revenue and maximise the connection through their tickets.
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